Get attached to the part of the company that makes money, set up the measuring and politics such that you get credit for increases in the amount of money they're making, pitch a raise for you as the easiest way for them to get a repeat performance in the next quarter. Also, since companies have persistent exploitable inefficiencies about this issue, be prepared to talk to the people who are actually willing to give you a raise. (i.e. it may not be the people you currently work for.)