It should be no surprise that, yes, if you can pump enough raw "value" into something, however you care to define value, that you can ignore or short shrift design. Go ahead, limit your chances by killing your first impressions. Write poorly in your presentations while you are at it.
I mean if gold starts pouring out of your user's computer's USB ports when they load up your web page, you're right. They won't care what the background color is or what that blob in your logo is supposed to represent. If the reward is high enough, they'll kill themselves finding that magic button among all the log ins, captchas, and cryptic navigation tools.
But if you're trying to sell a new idea, one that may be unfamiliar, or if your "value" depends on the size of your user base, you might want to spent the time and effort to respect your user enough to make it clear what you intend to do. And what's in it for them.
Good ideas, and value, are sometimes not enough. They require a context to be useful and acceptable. Good engineers know this.
And, sometimes, a nice little shrubbery, in just the right place, and a splash of color, can make all the difference.
Design is intention.
Design is function.
Design is appeal.
And, sure, design is appearance.
It should be no surprise that, yes, if you can pump enough raw "value" into something, however you care to define value, that you can ignore or short shrift design. Go ahead, limit your chances by killing your first impressions. Write poorly in your presentations while you are at it.
I mean if gold starts pouring out of your user's computer's USB ports when they load up your web page, you're right. They won't care what the background color is or what that blob in your logo is supposed to represent. If the reward is high enough, they'll kill themselves finding that magic button among all the log ins, captchas, and cryptic navigation tools.
But if you're trying to sell a new idea, one that may be unfamiliar, or if your "value" depends on the size of your user base, you might want to spent the time and effort to respect your user enough to make it clear what you intend to do. And what's in it for them.
Good ideas, and value, are sometimes not enough. They require a context to be useful and acceptable. Good engineers know this.
And, sometimes, a nice little shrubbery, in just the right place, and a splash of color, can make all the difference.