How much of it is fandom (=people admire Disney for it just because it sounds logical and because they like the Disney identity), how much of it is actually making a difference in the children’s mind. Maybe it’s only additional details to keep adults busy with something to notice. Maybe “whatever” would suffice.

We need A/B testing to check whether it increase sales ;)

Have they tried positioning the park West-East vs North-South to check the conversion rates!?