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Remember how someone claimed their Toyota's brakes refused cooperating, and even though Toyota managed to prove it was the user-installed floor mat issue their sales fell through the floor and Toyota had to rekindle them with discounts, 0% financing and service guarantees?

People don't do deep research and follow-ups on automotive incidents. Best-case scenario is they have someone do it for them, like Consumer Reports. Typical-case is they see a car with a logo on TV or on top of a salvage truck and they make a mental note to avoid that manufacturer.



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